Aetna members* can join celebrity couple, Shawn Johnson East and Andrew East, this August to virtually participate in a variety of health and wellness challenges within the Attain by Aetna® app
WOONSOCKET, RI — Aetna, a CVS Health (NYSE:CVS) company, has announced the launch of its second Attain Games challenge, a virtual event for users of the Attain by Aetna® app. Over the course of two weeks, users will be split into two teams led by celebrity captains, world-champion gymnast Shawn Johnson East and pro football player Andrew East. The Attain Games will spotlight a series of healthy activities to help members experience new and challenging ways to achieve their health goals while focusing on at-home wellness. The Attain Games start on Sunday, August 8th and end on Saturday, August 21st, 2021.
Each day, users will be presented with three healthy at-home challenges to complete. The first week of challenges will be centered around motivating your mind, while the second week will be all about moving your muscles. With each healthy action completed members can earn points to be used to earn their Apple Watch or for gift cards. The team with the most points at the end of the two weeks will win the 2021 Attain Games.
“We saw a huge success with our first ever Attain Games last year where Attain users across the country competed in homespun challenges that channeled their inner athlete,” says Daniel Shaw, Vice President of Consumer Innovation Products at CVS Health. “When sporting events were cancelled due to the pandemic, seven elite athletes stepped up to help users go for the Attain Games gold and achieved impressive results. Throughout the weeklong virtual event, our users burned 198 million calories, achieved a 132% increase in breath minutes and crushed 850 thousand challenges. This year, we plan to keep the momentum going and have more Attain users actively engaged, resulting in an even larger impact.”