Five years ago, we made the bold decision to eliminate tobacco products from all of our CVS Pharmacy stores nationwide, and we’re still the only national pharmacy to do so.
Not only did our decision lead to 100 million fewer packs of cigarettes being sold in the first year since their removal, but we also took our efforts beyond our stores, helping 228 colleges and universities become tobacco free over the past five years and committing $50 million to deliver the first tobacco-free generation through our Be The First initiative.
And with the significant rise in teen e-cigarette use, we’re now working to combat vaping, too, including a $10 million commitment in 2019 to support youth smoking and e-cigarette prevention strategies and education in partnership with Discovery Education and CATCH Global Foundation, and our pledge earlier this year not to work with advertising or public relations agencies who work with tobacco and e-cigarette companies.
Beyond Tobacco: Taking Steps to Transform Health Care
But our decision to eliminate tobacco was just the start. As a health care company now combined with Aetna, we’re taking even bolder steps to transform the consumer health care experience and help lead our customers, patients and the communities we serve on a path to better health.
On our shelves, customers now have access to more health-focused products and services than ever before. And we recently became the first and only national retailer to require that all vitamins and supplements undergo third-party testing to confirm they meet our high standards.
We’re also removing chemicals like parabens and phthalates from our store brand products and we took SPF less than 15 off our shelves.
At the local level, we’re building healthier communities with a $100 million investment in health and wellness, which includes programs aimed at helping people manage the most prevalent chronic diseases such as diabetes, heart disease and cancer.
Moving into 2020, we will expand our focus on tobacco cessation and prevention, particularly within the Medicaid program where smoking rates are considerably higher than among all adults. We’ll be working with Aetna Better Health managed Medicaid plans and together with CVS Caremark clients interested in creating or expanding smoking cession efforts for their Medicaid members.
At CVS Health, we know that health is a personal journey. And from tobacco removal to our many other health-focused services and offerings, we’re committed to navigating that journey hand-in-hand with our customers and patients to ensure that the future of care is one in which everyone can achieve their best health.