SmileDirectClub at CVS Pharmacy

At CVS Health, we understand the importance of placing customers at the center of their care, with solutions that are not only innovative, but simpler, easier to access and more affordable.

Together with SmileDirectClub — which offers a more convenient alternative to traditional oral alignment options at a lower cost — we’ve recently expanded that care to include helping customers achieve a straighter smile. 

In 2019, hundreds of SmileShops will roll out in CVS Pharmacy locations nationwide, with the potential to expand to more than a thousand additional locations over the next two years.

The new SmileShops give customers a convenient option for accessing SmileDirectClub’s affordable and innovative remote teledentistry services.

Additionally, by early summer 2019, SmileDirectClub will be added as an in-network health care option for Aetna Dental members, providing greater benefits and an enhanced coverage experience for patients.   

In more than doubling the number of SmileShops nationwide and easing access to immediate savings for Aetna Dental participants, our collaboration supports SmileDirectClub’s mission to democratize access to a straighter smile through affordable and convenient direct-to-consumer platform.

Many people in the United States have been unable to get orthodontic care because of prohibitive cost as well as limited access to care, with 60 percent of U.S. counties having limited access to an orthodontist. SmileDirectClub brings care directly to the customer by connecting them to a digital network of state licensed orthodontists and dentists.

And SmileDirectClub’s aligner therapy costs, on average, 60 percent less than traditional solutions, which can cost between $5,000 and $9,000, and straightens teeth, on average, three times faster than traditional solutions.

Here’s how the SmileShops work:

  • Customers begin the process of achieving a straighter smile by getting a free 3D digital scan at a nearby SmileShop
  • A state-licensed and board-certified dentist or orthodontist approves the scan and creates the customer’s new smile
  • In 4 weeks, the customer receives their custom aligners from SmileDirectClub
  • Every 90 days, the customer will upload photos for their licensed dentist or orthodontist to review, eliminating the need for office visits

Customers will have access to an in-store SmileGuide who will get them started on their new smile journey, administer the 3D scan, and offer teeth whitening kits and information on invisible aligner therapy.

For a list of SmileShops at CVS Pharmacy locations and information about scheduling a visit, please visit the SmileDirectClub page on